I have a feeling someone is going to mash-up this video with Austin Powers music!
Month: July 2009
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Facebook Morphs Blogging Again
Blogging, by very nature, is a fluid art. Just a few years ago I thought I was pretty slick because I could journal on my computer using Microsoft Word. Flash forward a few years, to around 2000, and I learned that I could take those Word documents and convert them to webpages. It was cumbersome and I didn’t do it very often… but it was awesome. Then Blogger.com took “the web log” out of the hands of the HTML king and made blogging accessible to just about anyone willing to give it a shot. I was fasinated that I could link to friends blogs and that we could leave comments for one anothers posts. A few years later, 2005-2006 and Typepad and WordPress suddenly made it possible for blogs to live on their own domain easily.In 2007-2008, blogging became all about search and syndication. I started seeing my stats level off while I could tell my reach greatly extended. RSS (really simple syndication) made my content portable and SEO (search engine optimization) got my blog noticed high in Google search results.
2009 has seen blogging morph again. Facebook’s power in the adult demographic has brought blog syndication to a whole new level. Now my posts appear on my Facebook friend’s timeline, so a whole new audience of people has been added to the pool of people who read my blog. When they comment that ends up on their friends timeline, which greatly expands the pool of people reading and commenting on my stuff. (Though there isn’t yet a matrix for this so that’s a bit frustrating.) In the past few months I’ve run into tons of people who read my blog and I have no idea who they are or how they got here… but it’s awesome!More noticeably, in the past few months I’ve noticed a steep uptick in folks who read my blog posts exclusively on Facebook and comment there as well. Often times, I’m left with a post which generates two separate conversations. Which is really cool! On top of that, Twitter has further expanded my blogs discussion and reach. While there is some overlap, Twitter is mostly a different audience for my content.
Going forward, adammclane.com is now and will continue to be the hub of my online presence. It feeds RSS, search results, Facebook, and Twitter. I think of the personal blog as the engine that powers everything else. That said, my recommendation for beginners has begun to morph. You can certainly do the same thing with a WordPress.com blog (free) or even a Facebook account.And since I know about 75% of the people who are reading this post will never make it to adammclane.com, here are some ways we can connect. We can be Facebook friends. You can follow me on Twitter. We can pool links on delicious. You can be a contact on Flickr. You can subscribe to my blog via RSS. But you can’t be my Myspace friend. That’s so 2005.
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Fix what is broken
I’m always a bit surprised when I encounter something that is obviously broken that hasn’t been fixed.
For instance.
I went into a small bookstore. While I was there I noticed a steady stream of customers who walk into the shop, take two looks around, and walk out. The two people working there continued doing what they were doing. One person dutifully shelved books while the other stood by the counter. It doesn’t take a genius to see that something is wrong but the people working there are working on the wrong strategy, aren’t they?
I walked into a church and immediately felt overwhelmed with options. There were booths everywhere in the foyer, each competing for my attention. There were greeters handing me things. There were churchgoers asking my name. There were people trying to get my children’s attention. Five minutes into the visit all I could think of was GET ME OUT OF HERE! This was a broken welcome area. It was meant to make people feel welcome but just confused people. But I highly doubt that church staff spends more than 5 minutes a week thinking about the welcome area. They are working on the wrong strategy, aren’t they?
Dropping our kids off at school is absolute chaos. With no bus service every parent must either drop off their child by car or walk them from the neighborhood. Mix in 500 kids and their imagination-driven walking patterns with a few hundreds cars driven by people from all cultures and walks of life and you have one chaotic mess on a small two-lane street. While the school focuses on keeping kids safe and trying to make pick-up and drop off more efficient you can’t help but see that the whole thing is doomed. They are working on the problem instead of trying to fix what is broken.
Sometimes I visit people blogs and see things that are obviously broken. Bad links, colors that literally makes my eyes water, and no way to subscribe via RSS so I don’t have to ever go back. I don’t care how great your content is! Chosing to leave the bad design there while the content is great is the wrong strategy.
Great leaders pay attention to the most obvious stuff. In whatever you lead you have to stop on a regular basis and say, “Are the basic things running perfectly?” Can customers find what they are looking for? Do visitors feel like this is a church they can belong? Can I drop my kids off at school without them getting hurt? Can I read your blog?
If you don’t take care of the basic things– strategy doesn’t matter. No one will care about your company, church, school, or web content unless you have the basics covered. It’s like talking to a football coach who says that his number one priority is implementing the west coast offense. No one will care about your offensive strategy unless you take care of the real number one priority… making sure no one gets hurt.
When I was about 20 years old I got a job working on equipment that produced ID cards for a health insurance company. The truth was that the department was so lost in procedure and doing things right that they had no ability to get work done. The other people operating the equipment didn’t understand how the equipment worked and could only see the piles of mounting backlog. A machine that was supposed to print 900 ID cards an hour struggled to get 1500 produced in a day. Sometimes we’d have orders for 50,000 cards and be left with no choice but to outsource the work. It was bad. Pressure was mounting. And I knew that if we didn’t focus on the basic things my tenure there would be short. When I started my mantra was, “Just keep the machine running.” We started focusing on that one simple thing… keep the cards printing. We started training the operators on how to maintain the equipment. I showed them how to fix the most basic things themselves so that we didn’t have to wait 2-3 hours for a repairman to come in. By focusing on that one mantra of “keep the machine running” we were able to catch-up and eventually eliminate outsourcing the work. Pretty soon we went from one machine running one shift to 24 hour shifts, to a bigger office with 2 machines, to eventually 3 machines that could run 24 hours a day producing more per hour than the outsourcing companies could on their best day. Our team fixed what was broken and that opened the door of opportunity and expansion.
A good starting point for any leader is to look at the day and say, “What’s most obviously broken?” Work on that first.
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DCLA Recap – directors cut
Let’s see… so much in this show to cover!
– Brittany did a great job hosting the DCLA recap. She ran our registration area… but once she was done she got to join “the fun team” and run around with me capturing video and pictures.
– The opening thing we shot on the Mall. It got super hot and by the time we got back to the convention center, about a mile away, we were both exhausted.
– Right before we shot this opening scene Brittany and I witnessed one of the most bizarre moments of our lives. A woman was laying on the grass with the monument in the background above her… that’s all I can say as this is a PG rated blog.
– Each night before we let the students into Big Room there was a massive “walking in” moment where we tried to slow everyone down. Here’s a video I took on my flip camera the night before. That’s Tic Long leading the way. Awesome moment.
– The worship times with Starfield were insane. I had a hard time squeezing to the front. The kids jumping, dancing, and worshiping was a lot of fun. I’m glad we captured Scott Erickson painting and dancing as well. He makes his art fun!
– I love the clips from students sharing about their DCLA experiences. You’ll hear a few of them reference the storyline. During 4 big room sessions the speakers covered the entire Bible and weaved students into God’s story of redemption for the world.
– Shane Claiborne’s point about God loving Afghanistan and Iraq reverberated all weekend long. I heard people say AMEN but I wonder how many people are still wrestling with that point.
– I’ve seen Tommy and Eddie (The Skit Guys) do their thing a bunch. But I have to say… I loved how they came up with new skits, even a serious one, to fit into the storyline.
– There’s a couple of clips from the concert on Saturday night with KJ-52 and Hawk Nelson. Holy cow… the kids were into that. I was in the little pit between the stage and these barricades they put up. Lemme tell you, it was a little scary!
– I’m happy the clip with the kid answering his cell made the cut into the podcast. That was stupid funny.
– I’m also glad we included the part with the youth pastor, Verne. He and I exchanged a bunch of tweets during DCLA. I love how a couple students were like, “No, Verne doesn’t fart a lot.” But the one girl is like… “Yeah, he farts all the time!”
– Brittany scared me to death. I found this little walkway above the ballrooms. I am positive we weren’t supposed to be up there as it was like 100 feet above the floor. You can see on the video that she is standing in front of this chest high wall. She was freaking me out since she wanted to stand on top of the wall! I’m not afraid of heights. But I am afraid of people falling off of things.
– I caught the youth pastor from my in-laws church, Larry, talking about labs. He was great. I’ve never gotten to know him but I know he’s a big help to YS.
– I think every student I interviewed, except the kids in Verne’s church, were from Jersey.
– My favorite line in the show comes at the end… “DCLA is dipped in awesome sauce.” Amen to that.Big ups to Ian. He took 90 minutes of raw footage and strung together a 7 minute show.
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Realistic Expectations for Church Staff
Most of my adult life I have been on church staff. But the last 13 months I have not worked at a church and it has provided me with a wealth of insights into what I thought people expected out of me versus what I expected out of myself. I think people working at churches have unrealistic expectations for their churches just like the people in the pews have unrealistic expectations for what their church staff should be doing.
With that in mind, here are some of my realistic expectations of my church staff: (Please note I lump all staff together as equals.)
– Remind me of the churches vision. Let’s face it, it’s hard out there raising a family and earning a living. That makes it very easy to forget what the church is all about. My default vision for the church is always going to be “meet MY needs.” If the churches vision isn’t about my default, I depend and expect the staff to remind me what it is. In our church’s case I need to hear and see tangible manifestations of the church’s vision… bridging cultures, bridging hearts.
– Teach me from where you are in your walk with Jesus. We live in an age where Christians have access to the very best communicators of biblical truth on the planet with a single click of the mouse. Consequently, I think church staff feel compared to these other ministries all the time. But I don’t expect my church staff to be John Piper, Andy Stanley, Francis Chan, or any of the others. Those are all great leaders and I am thankful for them… but I expect my church staff to lead me locally right from the pages of what God is doing in their lives. Jesus didn’t select those people to be here in my neighborhood! But He did select this staff for this time– and I know Jesus is smart enough to place the right people in the right places.
– Be professional. I know church staff feel an all encompassing, mind-swirling, burdening pressure to be all things to all people. The dumbest thing you can do as church staff is to buy into that lie. It’ll cost you joy and sanity! I don’t expect church staff to meet my every whim. I don’t even expect the staff to “be my friend.” Their role in my life is to be a spiritual leader– if the friendship thing happens that is fine– but it’s not an expectation I have. And I never expect their families to be at an event, or even Sunday morning worship. I do expect the staff to be prepared, to lead their ministries effectively, to be on time, to be courteous, and to represent the church to the community.
– Set the pace. I am always leery when I see church staff buy into the now, NOW, NOW!!! mode. I just don’t think that is a sustainable pace. Very few churches in this world can sustain exponential growth. Moreover, I expect that each church has a “right size” when we should stop thinking about growing and start thinking about planting. I mourn the satellite movement. It’s as if they got the idea they should plant but don’t have the nerve to cut the strings from the communicator… as if the lead communicator is the reason 4,000 people show up to church!
– Lead movements, not programs. It’s easy to focus on a tanglible program as a church staff. “This week I am leading VBS” or “This week I am taking students on a short-term ministry project.” While those are great, I don’t give a rip if they happen or not. If my church staff told me they were killing children’s Sunday School because it wasn’t helping them bridge cultures and hearts with City Heights… I’d be cool with that. The reason is that I have an expectation that the church will focus on a Gospel-driven movement in my community. Programs can be the enemy of people movements.
– Remain biblically qualified. When I look at 1 Timothy 3 I don’t see anything unrealistic. I expect those things to be boundaries. Don’t whore around. Don’t be a sloppy drunk. Don’t blow money. Don’t cause trouble. Don’t be a hot head. Be a decent teacher. Be respectable and have an open heart.
With all of that said, I think it becomes clear what our role is as the body. My job is to keep my expectations reasonable. And when my expectations aren’t met, my job is to go back and check my expectations against what is reasonable. As I look over this list I kept saying to myself, “This list needs someone to be the gatekeeper!” Each church needs a person who knows the staff intimately enough to help them establish boundaries. The church needs that same person to be an advocate for the staff to the church at-large, as well. It’s almost as if Paul, inspired by the Holy Spirit, knew what he was talking about.
What are expectations you have for church staff that are different from my list? If you are on church staff, is my list helpful or harmful to you?
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In NJ/NYC
The McLane family is on vacation. We left on Thursday and flew from San Diego to Washington D.C. Over the weekend I worked at DCLA while Kristen and the kids explored the city. The went to some museums, saw some sites, toured some buildings, and basically just had a series of long days. If you’ve been to D.C. you know it involves lots and lots of walking. Meanwhile, I took lots of video and pictures of the event. Most of which you can see at the DCLA fan page.
Yesterday, we wrapped up our trip in D.C. with a visit to the U.S. Capitol, the Library of Congress, and then headed north. For the next couple of days we’re going to be exploring New Jersey and New York City before heading home on Sunday.
I promise I’ve got lots and lots of deep thoughts, challenges, and calls to change coming. But for now… we’re resting!