5 Ways to Make Soccer More Exciting for Television

Yada. Yada. Yada. There are those who think that soccer is an amazing game for watching on television. But for the other 95.7% of Americans I have five ideas for making it more palatable to the American market. Make goals worth 7 points. We get that. A game that ends in 1-0 seems pointless. But…… Continue reading 5 Ways to Make Soccer More Exciting for Television

Innovating with an established ecosystem

Starting a new organization is an entirely different task than innovating to change an existing organization. Both are hard. But changing and existing organization is way harder. For most of my career I’ve been in turnaround roles. Kristen and I have a little joke… My entire adult work life has seemed like one roller coaster…… Continue reading Innovating with an established ecosystem

Leading to the edges

Entrepreneurs get this. Start-up businesses get this. New franchises get this. Church planters get this. But no one in an older business, church, franchise, or industry can comprehend this. You have grown your audience as much within what you are doing today as you will ever grow it. You primary demographic already knows about you…… Continue reading Leading to the edges

Weekly Column Ideas

Over at Youth Ministry Exchange I’m going to be starting a weekly column. The question is, what should I write about? I don’t think it should be just general youth ministry stuff. Let’s face the fact that right now I don’t have a lot of up-to-the-moment experience that is going to be useful. For a…… Continue reading Weekly Column Ideas