So I don’t get flamed, let me first say that there are a lot of things I like about my new iMac. It’s pretty and it has loads of power.

OK, that’s out of the way. Now I can complain about the things I’m not thrilled with on my new computer.

1. It arrived with the wrong operating system. This cost me more than a few hours of my life. While it’s true I didn’t have to pay for Leopard, Apple shouldn’t have sold me a computer with their old operating system at full price without telling me. When I’ve complained about his to other Apple users I’m basically blown off as if this weren’t a big deal. It’s a big deal. I consider my time to be valuable.
2. It won’t “just connect” to my Windows network at home. I have fiddled with it for ages trying to get the new operating system to talk to our XP Home desktop and my XP Pro laptop. The only solution I could make work was getting my laptop to talk to the Mac one way. In other words I can use a Windows computer to access the Mac but not visa versa. I’ve read dozens of tutorials and helps and it won’t work. That’s not cool in my book. It takes less than 2 minutes to do this in XP… 4 days and still not working on the Mac.
3. There is really no introduction to Mac/Leopard available. I would consider myself pretty web/tech savvy when it comes to Windows and it has taken me a week to feel like I know how to do some things. If it weren’t for Patti and a few other long-time Mac users I probably would have just taken it back to the Apple store and went out and bought 2 new Windows desktops. At least with Windows I know how to make stuff work. Seriously, if they are looking for flocks of hardy Windows users to convert they are going to have to make the learning curve a whole lot less. I haven’t even figured out how to install new programs yet… at least not “the right way.” When I booted the thing up the first time I wish there was an introduction I could have watched to teach me most of the stuff I’ve had to ask about.
4. Customer support is actually pretty average. Other than being American-based and not available 24 hours I don’t see anything atypical about being hung up on, put on hold for long amounts of time, and otherwise not helped. I explained my problem to a customer service person and she actually laughed at me. Way to make me feel like a million bucks, lady.
5. Too many things that your expected to just know. Apparently you aren’t supposed to put DVDs with paper labels in an iMac. When I discovered this on an Mac users forum I was pretty annoyed. It’s just like the fact that my computer didn’t have Leopard installed… I was supposed to just know that too. So it took me a couple hours but I finally got that disc out.

I know I sound ungrateful. This is a very pretty machine. My kids love it. Heck, I love it. But my experience is so far is that Mac just proves everything Seth Godin wrote in All Marketers Are Liars. The marketing department created a “lie” (e.g. marketing strategy) that their users believe. And they believe it to the core. Whether or not Mac is better than Windows isn’t even the discussion. The assumption that the user base has is that it is a superior product in every conceivable way.

My point here is that I want people who are switching (as I am) to know that it’s not as easy as you think it’s going to be. Switching platforms is a radical change in how you use a computer. I am not saying “don’t do it” but at the same time I want potential people for the switch to know that it’s not a matter of taking the thing out of the box and plugging it in either. It’s a big change. It’ll take you a long time until it feels natural. All the time I am switching back to my laptop because I can do something easier, faster, and better on Windows than I can on Mac.

Put that in a commercial!