Learn from me on December 3rd

If you live in Southern California (or are willing to come visit) I am hosting 2 classes on December 3rd through a brand new website, Skillshare.

Growing your business with Mailchimp

How to get started with Mailchimp, set-up and grow your lists, and grow your business

Mailchimp is an amazingly powerful tool. Whether you are a small start-up, a restaurant, a band, or a non-profit– Mailchimp can help you grow your business. In this 2-hour class we’ll quickly cover the basics of the service and quickly dive into unleashing the power of this amazing email marketing webapp. We’ll talk about lists & groups, templates, integrations with tools like Eventbrite, Facebook, and Salesforce, and email marketing strategy.

Cost – $25 Register here

Blogging 101

Learn how to start a blog from scratch, build an audience, and have fun while doing it!

This class will be laid back but full of experience, practical application, and practice. As a full-time blogger and blog coach I’ve helped countless bloggers get going for their own blogs and even launch small businesses.

Topics covered: (But not limited to)

  • Getting started for free
  • Choosing the right platform
  • Customizing your blog
  • What to write about
  • How to write for response
  • How to build a tribe
  • Intro to analytics and other measurement tools
  • Principles of social media interaction

The class will be two hours. But the format is loose and I won’t leave until I’ve answered all of your questions. My goal is that you walk away with a firm understanding of what to do AND ready to get started. In true McLane Creative form, after class the teacher is buying the first round next door at the Mission Brewery.

Cost – $25 Register here


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